The secret to success lies in customer retention. Here’s an infographic that looks at stats and ways to boost customer retention rates.
![The Ultimate Guide to Customer Retention [Infographic]](https://www.pointvisible.com/wp-content/uploads/2018/06/The-Ultimate-Guide-to-Customer-Retention-Infographic-400x250.png)
classifying target audience
Learn the what’s, why’s, and how’s of digital marketing.
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Video Marketing Tips To Close Sales Like A Boss
Video marketing tips for each stage of the sales funnel along with example videos for each mentioned video type.
The Importance Of Topical Authority And Why You Need To Stop Focusing On Keywords
Get an insight on why you should stop concentrating on keywords and start focusing on creating topical authority in your niche.
The Importance Of Having A Content Marketing Strategy
The importance of marketing strategy is not to be underestimated. We discuss a few less-known reasons why.
Content Marketing Trends And Statistics For 2018
To overview the current marketing landscape, we compiled content marketing statistics and trends for 2018 from various sources.
Digital Marketing Tactics You Need to Know About For 2018
The way we search is changing! Take a closer look at different marketing tactics and their expected effectiveness in 2018.
10 Ways To Drive Traffic To Your Content Without Relying On SEO
Apart from search engine optimization or SEO, there are other effective ways for you to drive more traffic to your website on a regular basis.
How To Step Up Your Video Marketing Game
Adding a video to your landing page can increase conversions by 80% or more. Read all about how you can step up your video marketing game!
How To Turn Your Next Event Into A Content Marketing Goldmine
Many believe that an event is a single instance that only stays relevant for however long it lasts, that need to be dispelled right now.
Do Colors Play A Role In Your Buying Decisions? (Infographic)
Do you want to learn more about color psychology and the behaviors associated with individual colors? Check out this neat infographic.
A Complete Guide For Analyzing And Defining Your Target Audience
Learn how to define and classify your core audience, review best ways to identify their pain points and tools that can speed up this process.
![Content Marketing Statistics And Trends – 2017 Edition [INFOGRAPHIC]](https://www.pointvisible.com/wp-content/uploads/2017/02/Content-Marketing-Statistics-And-Trends-–-2017-Edition--400x250.png)
Content Marketing Statistics And Trends – 2017 Edition [INFOGRAPHIC]
A perfect time to share some content marketing statistics for 2017 and see what kind of trends might emerge in the next year or two.
T-Shaped Marketer: A Relic Of The Past Or A Reemerging Trend?
Should we specialize in a single marketing micro-area or become T-shaped marketers and learn a little bit of everything?
How To Leverage Holiday Season To Market Your Brand
Read about holiday marketing tips on how to use holidays as a last-minute opportunity to earn valuable revenue and cash-in on the spirit!
![Content Marketing Alphabet [INFOGRAPHIC]](https://www.pointvisible.com/wp-content/uploads/2016/11/Content-Marketing-Alphabet-–-2017-Edition-INFOGRAPHIC--400x250.png)
Content Marketing Alphabet [INFOGRAPHIC]
If you are a beginner, here’s a cool little content marketing alphabet you can use to dip your toes in digital marketing.
A Beginner’s Guide For Creating Powerful Lead Magnets
A start-to-finish guide for creating and implementing powerful lead magnets that will help you convert visitors into leads.
Experts Discuss: Content Marketing In 2015 And 2016
We decided to bring together some of the great minds of content marketing and ask them about 2015 and 2016 content marketing trends.
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